On social networks, the concept of active user is essential: it allows to clearly identify the use of a network and provides a clearer picture than just enrollment. Overall, social networks agree on variable monthly active users (MAU). These...
Facebook now offers new smileys (also called emoticons) available chat! It really is not about the usual smileys "kikoolol." These are called memes. The same are "smileys", hand-drawn in the form of cartoons, which are, in...
Twitter is a means of communication that is also known as "microblogging" and is that only 140 characters are allowed to give a news. With this new conception of communication, Twitter has emerged as one of the most popular...
Social media is something we have all become involved in, at least to some extent. It has taken the world by storm and everyone utilizes one or the other social media platform. However, entrepreneurs are still doubtful about the...
Email marketing is widely regarded as one of the most effective forms of digital marketing in this day and age. Almost everyone who uses the internet has to have an email account, and marketers usually target them by sending...